Tag

VR Insights

Touchstone Research joins the VR/AR Association

Touchstone Research becomes a member of the VR/AR Association

By Touchstone VR, Virtual Reality No Comments

New York, NY – The VR/AR Association is pleased to announce Touchstone Research, Inc as its newest member! Both the VR/AR Association and Touchstone Research, Inc share the same mission in fostering growth and research in the virtual reality and augmented reality communities. We are both very excited to see where our newly founded relationship will take us. As a…

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Virtual Reality Market Research

Touchstone VR – Consumer Insights for the Virtual Reality & Augmented Reality Industry

By Marketing Research, Touchstone VR, Virtual Reality No Comments

Touchstone Research launches new Virtual Reality & Augmented Reality Consumer Insights division to serve the VR industry BRANFORD, CT – Thursday February 11, 2016   Today Touchstone Research is announcing their newest division, Touchstone VR, which is Touchstone Research’s consumer insights division for all things Virtual Reality and Augmented Reality. Touchstone VR is the new go to firm for providing…

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VR and Consumer Sentiment

By Consumer Reports, infographic, Teen Market Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Infographic, VR Insights 13 Comments

Advertising and marketing professionals looking to associate their brand with the excitement and promise of new technologies are going to want to take note of a comprehensive Virtual Reality Consumer Sentiment Survey of over 2,000 consumers that was recently conducted by Touchstone Research and Greenlight VR. When those who had experienced virtual reality (22% of the sample) were asked to…

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Samsung Gear VR Unboxing & Initial Impressions

Samsung Gear VR: Unboxing and Initial Impressions

By Samsung Gear VR, Touchstone VR, Virtual Reality, VR Insights No Comments

December 30th 2015, the day had finally arrived; I had just received a Samsung Galaxy S6 for Christmas; one of four phones compatible with the Samsung Gear, the other three phones being: Galaxy Note 5, Galaxy S6 edge, and Galaxy S6 edge+. Eager to try out this new and exciting technology the first thing I did was open it and…

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2015 Virtual Reality (VR) Consumer Report

The VR (Virtual Reality) Consumer Sentiment Report – Infographic

By Greenlight VR, infographic, Kids Market Research, Market Research Reports, Teen Market Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Infographic, VR Insights No Comments

SAN FRANCISCO, CA, November 11th, 2015 – Virtual reality has been somewhat of an intriguing fantasy for a while now; and while the technology has been available for a number of years, it’s only recently that big strides are being made in virtual reality. These technological advances seem to have overcome the problems that have for so long held VR…

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2015 Virtual Reality (VR) Consumer Report

The 2015 Virtual Reality (VR) Consumer Report

By Greenlight VR, Market Research Reports, Marketing Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Insights No Comments

EVERYTHING YOU NEED TO KNOW ABOUT THE VR CONSUMERS IN ONE REPORT A 100-PAGE DATA-DRIVEN REPORT WITH EVERYTHING YOU SHOULD TO KNOW ABOUT THE VR CONSUMERS. New report provides insights into consumer expectations for virtual reality. SAN FRANCISCO, CA, August 19th, 2015 – Greenlight VR and Touchstone Research today unveiled the VR CONSUMER REPORT, a first-of-its kind report providing a data-driven perspective…

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View Master VR

Virtual Reality for Kids – Mattel launches View-Master VR Headset Powered by Google Cardboard

By Google Cardboard, Kids and Family, Touchstone VR, Virtual Reality, VR Insights 2 Comments

Tech Savvy Researcher – VR Insights Edition Long gone are the days of the familiar click as you changed the slide in your shiny red View-Master, exploring the 3D worlds of your favorite book, movie, or place. With ever expanding and changing technology, the View-Master’s once futuristic and innovative design is now just an outdated toy, or is it? View-Masters…

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