Tag

Immersive

Infographic: Leverage Marketing Strategies through Virtual Reality

By Touchstone VR, VR Infographic

Virtual Reality has breathed new life into marketing opportunities. At a time when it’s harder than ever to capture users’ attention, VR gives brands the ability to create truly immersive experiences. It’s no wonder that VR has been named one of the top trends that will affect digital marketing in 2017 with over 90 million active users with the potential…

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Infographic – The Rise of Augmented Reality Smart Glasses

By AR Infographic, Touchstone VR

Augmented Reality is the integration of digital information with the user’s environment in real time. Unlike virtual reality, which creates a totally artificial environment, AR uses the existing environment and overlays new information on top of it. Google Glass is a well-known example of Augmented Reality smart glasses – aside from these, there are currently 42 AR smart glasses on…

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Infographic: Opportunities for Brands with Immersive Technologies

By Touchstone VR, VR Infographic

Immersive technology refers to technology that blurs the line between the physical world and the digital or simulated world, thereby creating a sense of immersion. This includes using hardware to simulate one or more of the five senses to create perceptually-real sensations. (I.e. From using VR headsets for visuals to implementing artificial smells and tastes.) In a survey of over…

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Infographic: Immersive Learning in Corporate Training

By Touchstone VR, VR Infographic

In the late 1800’s, Herman Ebbingaus developed the Forgetting Curve Concept, which states that a person forgets 90% of training course content after one month. Learning can be harder than ever today, whether it is in a classroom setting, taking online classes, or even training in the workplace. Employees report that they can only dedicate 1% of their work to…

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Infographic – VR in the Enterprise

By Touchstone VR, VR Infographic

Virtual Reality is a technology that immerses its users in a computer-generated 3D environment. Today, there are many other devices and technologies available that offer similar user experiences. Augmented Reality, for one, uses a wearable device to provide contextual information based on the user’s space at that moment. Mixed Reality overlays digital items to objects in the real world, allowing…

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Infographic – Virtual Reality for Home Building and Buying

By Touchstone VR, VR Infographic

Virtual Reality is best known for its role in the entertainment industry, but it is also growing more useful in a variety of industries such as tourism, education, and even real estate. Building, buying, and selling homes has become more efficient and less stressful by adding VR technology to the process. Home buyers who are relocating are able to tour…

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Infographic – Virtual Reality in the Classroom

By Touchstone VR, VR Infographic One Comment

Virtual Reality can be used in a variety of industries, including tourism, retail, military, and education. Though it may seem that VR would naturally fit into a technology class, it may actually be a better fit in history and science classes. Implementing VR into the classroom can allow students to visit places that they would ordinarily never be able to…

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Infographic: New Realities: VR, AR & MR

By AR Infographic, Touchstone VR, VR Infographic No Comments

As technology continues to advance, more variations of Virtual Reality will continue to arise. Mixed Reality, for one, combines Virtual Reality and Augmented Reality. Though these “new realities” are very similar, there are also very significant differences between them. In using Virtual Reality, a headset or smart glasses are required. This headset immerses the user into a fully digital environment…

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