Technology Archives - Touchstone Research

Infographic – Leverage Marketing Strategies through Virtual Reality

By | Touchstone VR, VR Infographic | No Comments

Virtual Reality has breathed new life into marketing opportunities. At a time when it’s harder than ever to capture users’ attention, VR gives brands the ability to create truly immersive experiences. It’s no wonder that VR has been named one of the top trends that will affect digital marketing in 2017 with over 90 million active users with the potential…

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Infographic – Immersive Learning in Corporate Training

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In the late 1800’s, Herman Ebbingaus developed the Forgetting Curve Concept, which states that a person forgets 90% of training course content after one month. Learning can be harder than ever today, whether it is in a classroom setting, taking online classes, or even training in the workplace. Employees report that they can only dedicate 1% of their work to…

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Infographic – AR’s Impact on Online Shopping

By | AR Infographic, Touchstone VR | No Comments

In the last year, American consumers returned $360 billion worth of merchandise that was purchased online. Nearly a quarter of consumers returned these items for looking different in person than it looked online. With the help of Augmented Reality, this high return rate is expected to decrease. 61% of shoppers prefer to shop at stores that offer Augmented Reality for…

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Infographic – VR in the Enterprise

By | Touchstone VR, VR Infographic | No Comments

Virtual Reality is a technology that immerses its users in a computer-generated 3D environment. Today, there are many other devices and technologies available that offer similar user experiences. Augmented Reality, for one, uses a wearable device to provide contextual information based on the user’s space at that moment. Mixed Reality overlays digital items to objects in the real world, allowing…

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Infographic – Virtual Reality for Home Building and Buying

By | Touchstone VR, VR Infographic | No Comments

Virtual Reality is best known for its role in the entertainment industry, but it is also growing more useful in a variety of industries such as tourism, education, and even real estate. Building, buying, and selling homes has become more efficient and less stressful by adding VR technology to the process. Home buyers who are relocating are able to tour…

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