Virtual Reality Market Research

Touchstone VR – Consumer Insights for the Virtual Reality & Augmented Reality Industry

By | Marketing Research, Touchstone VR, Virtual Reality | No Comments

Touchstone Research launches new Virtual Reality & Augmented Reality Consumer Insights division to serve the VR industry BRANFORD, CT – Thursday February 11, 2016   Today Touchstone Research is announcing their newest division, Touchstone VR, which is Touchstone Research’s consumer insights division for all things Virtual Reality and Augmented Reality. Touchstone VR is the new go to firm for providing…

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VR and Consumer Sentiment

By | Consumer Reports, infographic, Teen Market Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Infographic, VR Insights | 6 Comments

Advertising and marketing professionals looking to associate their brand with the excitement and promise of new technologies are going to want to take note of a comprehensive Virtual Reality Consumer Sentiment Survey of over 2,000 consumers that was recently conducted by Touchstone Research and Greenlight VR. When those who had experienced virtual reality (22% of the sample) were asked to…

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2015 Virtual Reality (VR) Consumer Report

The VR (Virtual Reality) Consumer Sentiment Report – Infographic

By | Greenlight VR, infographic, Kids Market Research, Market Research Reports, Teen Market Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Infographic, VR Insights | No Comments

SAN FRANCISCO, CA, November 11th, 2015 – Virtual reality has been somewhat of an intriguing fantasy for a while now; and while the technology has been available for a number of years, it’s only recently that big strides are being made in virtual reality. These technological advances seem to have overcome the problems that have for so long held VR…

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2015 Virtual Reality (VR) Consumer Report

The 2015 Virtual Reality (VR) Consumer Report

By | Greenlight VR, Market Research Reports, Marketing Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Insights | No Comments

EVERYTHING YOU NEED TO KNOW ABOUT THE VR CONSUMERS IN ONE REPORT A 100-PAGE DATA-DRIVEN REPORT WITH EVERYTHING YOU SHOULD TO KNOW ABOUT THE VR CONSUMERS. New report provides insights into consumer expectations for virtual reality. SAN FRANCISCO, CA, August 19th, 2015 – Greenlight VR and Touchstone Research today unveiled the VR CONSUMER REPORT, a first-of-its kind report providing a data-driven perspective…

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Infographic - The New Reality of Virtual Reality and the Potential with Youth

Infographic – The New Reality of Virtual Reality (VR) and the Potential with Youth

By | infographic, Kids Market Research, Marketing Research, Teen Market Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Infographic, VR Insights | 6 Comments

VR has been around for many years but, disappointingly, has failed to live up to its own expectations.  With new groundbreaking, non-nausea-inducing devices and amazing immersive software starting to be developed, VR’s moment for consumer products may finally have arrived.  Major VR companies are preparing to launch VR headsets that make VR real for the consumer in 2015/2016—will they succeed…

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Introducing Shots of Me, the New Selfie-Sharing App Backed by Justin Bieber

By | Mobile, Social Media, Teen Market Research, Young Adults | No Comments

Every so often, a cultural trend becomes a phenomenon. Malcolm Gladwell called it the tipping point. General nostalgia classically refers to it as the zeitgeist. And, alas, surely as Chuck Taylors compliment skinny jeans, sometimes these phenomena meet, the wake of which leaves us in a changed world. Enter Shots of Me, the spanking new Bieber-backed, feature-packed – that’s right…

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Tech Savvy Kids Talk About Space Exploration Interest in Apollo 11 App

By | infographic, Kids and Family, Kids Market Research | No Comments

NEW YORK, August 5, 2013 /Touchstone Research/ – Kids today labor under the stereotype that they are preoccupied with video and online gaming, mired in digital routines to the exclusion of real-world exploration and imagination. A recent study by Kid Bunch and Touchstone Research, Inc. however, shows that today’s youngsters still dream of exploring the great beyond and learning about…

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Second Screen Apps, Vine, & Twitter

By | Mobile, Social Media | No Comments

This Week in Social Tech: Second Screen Apps Lack Luster, Vine Swinging to the Top of the App Store, and Twitter Tackles Trending Tunes The age of the argument is over. Gone are the days when pseudo-intellectual debates at the bar or coffee shop escalate to fisticuffs. Long before it comes to blows, we whip out our smart phones to…

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