Month: September 2024

  • Recruiting Educators for Qualitative Market Research: Best Practices and Proven Strategies

    Recruiting Educators for Qualitative Market Research: Best Practices and Proven Strategies

    Recruiting educators for qualitative research presents both challenges and rewards. Whether you are speaking with teachers, administrators, or coaches, their insights can provide valuable perspectives on educational practices, policies, and innovations.  However, their demanding schedules and numerous commitments can make it difficult to secure their participation. In this article, we’ll cover effective strategies for recruiting…

  • Enhancing Survey Quality and Accuracy with Attention-Validation Questions

    Enhancing Survey Quality and Accuracy with Attention-Validation Questions

    Ensuring the reliability and accuracy of survey data is a critical requirement of conducting market research and is vital for getting results we can trust. One of the most common ways we can lose trust in our survey data is because survey participants rush through survey questions, not paying full attention while answering, or answering…