Tag: Nickelodeon

  • Kids, Teens, and Social Media

    Here is the second part of a study we conducted with Nickelodeon & Insight Research Group that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Kids, Teens, and Social Media”. It’s commonly accepted that the presence of social media has exploded online in the last few years and has…

  • Kids talk brands and advertising, part two

    Here is the second part of a study we conducted with Nickelodeon that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Kids talk brands and advertising, part two”. Nickelodeon (7/27/2009) From the subtlety of product placement to the in-your-face approach of pop-up ads, this generation of kids and teens…

  • Kids talk brand and advertising; part one

    Here is the fist part of a study we conducted with Nickelodeon that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Kids talk brands and advertising; part one”. Nickelodeon (7/1/2009) Our research revealed that brand awareness resonates with kids as young as eight and nine years old. And while…

  • Kids & Teens Doing Their Part (pt 2)

    Here is the second part of a study we conducted with Nickelodeon that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Kids & Teens Doing Their Part (pt 2)”. Author: Nickelodeon Kaleidoscope (5/8/2009) In April, we reported that while kids and teens have a wealth of knowledge about world…

  • Young adults, parents and social media

    Here is a study we conducted with Nickelodeon and Insight Research Group that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Young adults, Parents, and Social Media”. In last month’s Kaleidoscope, we explored social media and the role it plays in kids’ and teens’ lives. After coming away with…