Texas – June 3rd, 2024 – Touchstone Research is excited to announce the addition of Sheri Stark to our team as a Senior Qualitative Analyst. Sheri brings nearly 20 years of global market research experience, enriched by her extensive knowledge in both qualitative and quantitative methodologies, with a specialization in hybrid approaches. Sheri is a seasoned moderator with a broad…
Connecticut – July 6, 2023 – Touchstone Research announced today that Sara Sidlowski has been promoted to Senior Project Director on TSR’s Qualitative Recruitment research division. In her new role, Sara will serve as a senior leader on TSR’s qualitative and recruitment project management teams as well as continue to support TSR’s core technology, media and entertainment, and youth and…
Connecticut– May 31st, 2023 – Touchstone Research announced today that Nicole Mowry has been promoted to Senior Project Director within TSR’s quantitative research division. In her new role, Nicole will serve as a senior leader on TSR’s quantitative project management team. Nicole will have a focus on staff development and expanding TSR’s analytical capabilities. As a Senior Project Director, Nicole…
Connecticut– May 31, 2023 – Touchstone Research announced today that Jillian Brangi has been promoted to Senior Project Director within TSR’s quantitative research division. In her new role, Jillian will serve as a senior leader on TSR’s quantitative project management team. Jillian will have a focus on innovating and improving upon TSR’s quantitative research processes to achieve the highest data…
Connecticut– March 10th, 2023 – Touchstone Research announced today that Alexis Warnick has been promoted to Senior Project Director within TSR’s qualitative research division. In her new role, Alexis will continue to work across different clients and qualitative methodologies, and oversee TSR’s core media entertainment and technology, as well as youth and family client accounts. She will help the firm’s…
2022 was quite the year at Touchstone! A huge shout out and thank you to all of our amazing clients, partners, colleagues, and employees. We would not be where we are at today without your continued partnership, trust, support and dedication—thank you! Check out the TL;DR on what we were up to over the past year and where we plan…
Like many other types of survey research, one of the main objectives of consumer research (and more generally, market research) is to map the human decision-making process. More specifically, it aims to understand what the most important considerations are when making a purchase so that products and services can be tailored to attract the largest number of potential consumers1. Over…
Georgia – January 30th, 2023 – Touchstone Research announced today that Elecia Allen has joined the firm’s growing talent pool as a Senior Project Director on TSR’s qualitative team. Elecia will work closely with TSR’s youth and family, media entertainment, and technology clients to help execute a wide range of innovative qualitative research studies. Prior to joining Touchstone, Elecia worked…
California – December 15th, 2022 – Touchstone Research announced today that Connor Desmond has joined the firm as a Research Associate on TSR’s qualitative division. Desmond will work closely with TSR’s youth and family, media entertainment and technology clients to help execute a wide range of innovative qualitative research studies. Prior to joining the firm full-time, Connor worked for Disney…
Connecticut – Touchstone Research announced today that Kate Franzis has been promoted to Senior Manager – Technology & Strategy on TSR’s quantitative research division. Kate will wear a lot of hats as Senior Manager – Technology & Strategy, but her core responsibilities include expanding TSR’s research service offerings and toolkit, as well as integrating new technologies into the research process…
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