While VR devices have been around since the 1990s, it wasn’t until 2012 when the Oculus Rift was introduced was when the potentials of VR came to the forefront. Since then, the technology has grown more present across a variety of industries and will continue to do so. Virtual Reality has a bright future specifically in the Marketing industry. This…
Virtual Reality is expected to be a $25 billion industry by 2021. The VR industry is primarily comprised of gaming and hardware, but is also prevalent in film, theme parks, and niche markets, as well. VR has been breaking barriers across a wide variety of industries, including news, advertising, real estate, customer service, space training, product design, and more. As…
In the late 1800’s, Herman Ebbingaus developed the Forgetting Curve Concept, which states that a person forgets 90% of training course content after one month. Learning can be harder than ever today, whether it is in a classroom setting, taking online classes, or even training in the workplace. Employees report that they can only dedicate 1% of their work to…
Virtual Reality entered the marketplace for consumers in 2013 with the launch of the Oculus Rift Development Kit. 2016 brought consumers a variety of new VR devices, including the HTC Vive and Sony’s PlayStation VR. Based on the demand the VR market has been seeing over the years, it is expected to grow by the billions by 2020, reaching an…
Virtual Reality is a rapidly growing industry, currently dominated by companies including Samsung, Facebook, Google, Microsoft, HTC, and Sony. Each of these companies has a VR or AR device currently on the market, all ranging in cost. It is estimated that by 2020, 52 million head-mounted devices will be used in the US. These VR headsets are continuing to impact…
Virtual Reality is being implemented in a variety of major industries from retail, to medicine, and even sports. There are currently sports-related VR apps on the market that allow the user to watch sporting events as if they are actually sitting courtside or on the sidelines; but what about using Virtual Reality to train and recruit for sports? With the…
Virtual reality has been all around us since the first panoramic paintings in 12th Century China. Today we can see it used in virtual and augmented reality apps like Pokémon Go, which allows players to catch digital monsters in real settings. According to this infographic created by Couponbox.com, we have a lot of innovative and interesting technology headed our way….
In the last year, American consumers returned $360 billion worth of merchandise that was purchased online. Nearly a quarter of consumers returned these items for looking different in person than it looked online. With the help of Augmented Reality, this high return rate is expected to decrease. 61% of shoppers prefer to shop at stores that offer Augmented Reality for…
Virtual Reality is a technology that immerses its users in a computer-generated 3D environment. Today, there are many other devices and technologies available that offer similar user experiences. Augmented Reality, for one, uses a wearable device to provide contextual information based on the user’s space at that moment. Mixed Reality overlays digital items to objects in the real world, allowing…
With a variety of Virtual Reality devices now on the market, there are many different aspects a potential buyer should consider before making a purchase, including cost, reliability, and the devices that each supports. Some of the more well-known VR devices include the Google Cardboard and the Samsung Gear VR. The Google Cardboard supports a wide variety of smartphones and comes…
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