Building trust with parents is one of the most critical elements in recruiting children for qualitative research studies. Parents play a pivotal role in guiding and supporting their children during the research process, so it is essential for recruitment agencies to build a positive rapport with parents and gain their trust. In this article, we emphasize the importance of fostering…
Do you ever wonder what goes through shoppers’ minds or what they see or do not see when shopping for your product? Let’s talk about how your business can benefit from In-person Shop-Alongs, including the advantages and the best times to consider using them! One question that may stump some researchers is “Why should I spend the time and…
Job Description Exciting opportunity to join a fast growing, dynamic and innovative marketing research firm. You will be joining the leader in new research technologies and innovative approaches to gaining consumer insights where every team member is considered a valued and integral component to our success. We have special expertise in digital research, the media & entertainment industry, youth (millennials,…
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