Tag: millennials

  • Touchstone Research Expands Youth & Family Qualitative Services to National Level

    Touchstone Research, Inc. is celebrating a significant expansion of its Youth & Family qualitative in-person and online services to cover key geographic regions across the United States.  Touchstone has been recruiting and managing Kids and Families qualitative research projects for over 20 years, specializing in preschoolers, kids, tweens, teens, young adults, millennials and parents for…

  • VR and Consumer Sentiment

    VR and Consumer Sentiment

    Advertising and marketing professionals looking to associate their brand with the excitement and promise of new technologies are going to want to take note of a comprehensive Virtual Reality Consumer Sentiment Survey of over 2,000 consumers that was recently conducted by Touchstone Research and Greenlight VR. When those who had experienced virtual reality (22% of…

  • Samsung Gear VR: Unboxing and Initial Impressions

    Samsung Gear VR: Unboxing and Initial Impressions

    December 30th 2015, the day had finally arrived; I had just received a Samsung Galaxy S6 for Christmas; one of four phones compatible with the Samsung Gear, the other three phones being: Galaxy Note 5, Galaxy S6 edge, and Galaxy S6 edge+. Eager to try out this new and exciting technology the first thing I…

  • The Tech-Savvy Shopper – Millennials using Smart Phones to find the Best Deals

    It is Thanksgiving eve. I stand daydreaming in a long line at the grocery store, and am suddenly yanked from my pre-holiday reverie when I notice the person being checked out is playing with his phone. His phone! In line! Egregious. Inconsiderate. Unacceptably rude to hold up a line because you can’t put your phone…