Marty McFly, 1955: “Yeah, you know we have two.” He is referring of course to the number of TV sets in his 1985 household, amazing his teenage uncle whose family just got their first. Marty goes back, of course, to the future, but I’m sure his uncle would be even more amazed by a report recently put out by Nielsen…
Facebook weather service reports a clear, dry day with record lows! Good news, right? It’s so nice not having to check weatherbug to see if we need to don a coat or umbrella for our morning commute. Depending on how status-savvy our friends are, we usually have at least one or two in our news feed describing how high the…
“OMG Walking Dead!” Yes, that was the most common post in my Facebook Newsfeed during the last airing of the hit AMC show. The hit show that I’ve never watched. But maybe now I will – a 500-friend recommendation is not too shabby. But the focus in a report recently put out by Nielsen on the climate of social media…
Here is the second part of a study we conducted with Nickelodeon & Insight Research Group that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Kids, Teens, and Social Media”. It’s commonly accepted that the presence of social media has exploded online in the last few years and has quickly become a fixture in…
Instagram and Pinterest Assist in Curating our Digital Selves “We lived on farms, then we lived in cities, and now we’re going to live on the internet!” proclaims an overly enthusiastic, proficiently drugged-up Justin Timberlake as Sean Parker in the zeitgeist mega-production The Social Network. I found the sentiment quite poignant, didn’t you? But we can’t overlook the notion that…
Here is a study we conducted with Nickelodeon and Insight Research Group that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Young adults, Parents, and Social Media”. In last month’s Kaleidoscope, we explored social media and the role it plays in kids’ and teens’ lives. After coming away with a better understanding of their…
Globalpark will host a complimentary Webinar with Touchstone Research and Itracks, themed “Social Market Reserach: Real-World Accounts of ‘What Works’,” on October 5 at 2 p.m. EDT. Don’t miss out on this awesome event! Register now! According to Globalpark: Everyone is talking about social media – but what is its role in research? Innovative insights professionals are leveraging social media tools…
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