Tag: in-person research
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Go Beyond the Shopper’s Point of View: The Benefits of In-Person Shop-Alongs
Do you ever wonder what goes through a shopper’s mind when browsing the shelves for your product? In-person shop-along research offers a unique opportunity to see the shopping experience from the customer’s perspective—live, in context, and in the moment. While technology has expanded opportunities for remote shopalong studies, there’s still no substitute for the depth…
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Touchstone Research Expands Youth & Family Qualitative Services to National Level
Touchstone Research, Inc. is celebrating a significant expansion of its Youth & Family qualitative in-person and online services to cover key geographic regions across the United States. Touchstone has been recruiting and managing Kids and Families qualitative research projects for over 20 years, specializing in preschoolers, kids, tweens, teens, young adults, millennials and parents for…