Tag: digital world

  • Infographic: The Evolution of Virtual Reality

    Infographic: The Evolution of Virtual Reality

    Augmented Reality, and Virtual Reality were conceptualized in the early 1900s with “Precursor” technology. Precursor was an early technology that blurred the lines between the physical world and the virtual world. This later stemmed to Augmented Reality, technology that adds virtual elements to one’s real world environment, and Virtual Reality, which is technology that immerses users into…

  • Infographic – Virtual Reality vs 360 Videos

    Infographic – Virtual Reality vs 360 Videos

    As of recently, there has been a spike in the use and publication of 360 videos. Although both 360 videos and Virtual Reality have the user in a 360 degree environment, there are many difference between the two. With the use of a VR Headset, the user becomes fully immersed in a digital environment; where…

  • Augmented Reality’s Success in Marketing

    Augmented Reality’s Success in Marketing

    Augmented Reality enhances one’s real world perspective, different than Virtual Reality which immerses the user in a completely different realm. AR can overlay text onto store items and tourist attractions, which provides added insights about the product or attraction at hand. AR is a highly valuable resource for marketers; it allows consumers to interact in…

  • Infographic: Immerse Yourself in a New Reality

    Infographic: Immerse Yourself in a New Reality

    Virtual Reality and Augmented Reality serve a higher purpose than a more realistic way to play video games and watch movies. In education, students can use VR to go on virtual field trips and visit prospective colleges. In the healthcare industry, AR can act as a guide for doctors to reduce errors in the practice; and VR can be…