Tag: VR headsets
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Infographic: Growing World of VR and AR
Virtual Reality entered the marketplace for consumers in 2013 with the launch of the Oculus Rift Development Kit. 2016 brought consumers a variety of new VR devices, including the HTC Vive and Sony’s PlayStation VR. Based on the demand the VR market has been seeing over the years, it is expected to grow by the…
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Infographic – Virtual Reality Stats
Virtual Reality is still fairly new to the market, but has a bright future ahead. In a US-based survey regarding awareness of VR, 92% of respondents mentioned said they are aware of the term “Virtual Reality.” Additionally, only 4% of respondents between the ages of 14 and 19 said they have no interest in VR.…
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VR and Consumer Sentiment
Advertising and marketing professionals looking to associate their brand with the excitement and promise of new technologies are going to want to take note of a comprehensive Virtual Reality Consumer Sentiment Survey of over 2,000 consumers that was recently conducted by Touchstone Research and Greenlight VR. When those who had experienced virtual reality (22% of…