Category: Focus Group Moderators
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Taming Tough Focus Group Participants: A Moderator’s Survival Guide
Facilitating a successful focus group is like hosting a great dinner party—you want rich conversations, diverse viewpoints, and a smooth, enjoyable experience. But when focus group participants come with strong personalities or unpredictable behaviors, things can get tricky. That’s where a skilled focus group moderator truly shines. At Touchstone Research, a full service qualitative research…
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