Here is the fist part of a study we conducted with Nickelodeon that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Kids talk brands and advertising; part one”. Nickelodeon (7/1/2009) Our research revealed that brand awareness resonates with kids as young as eight and nine years old. And while articulating what a brand name…
Here is a part two of a study we conducted with Nickelodeon that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “What Not to Wear, Part Two: Kids and Teens dish on brands & style”. Author: Nickelodeon (2/17/2009) In last month’s Kaleidoscope, we reported on the importance of fashion and style in a kid…
Here is a study we conducted with Nickelodeon that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “What not to Wear: Kids and teens talk Fashion & Style”. Author: Nickelodeon (1/6/2009) Here at the Brand and Consumer Insights Department at Nickelodeon Kids & Family, we live and breathe kid culture, continually tracking and identifying…
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