Touchstone Research Consumer Insights Firm Promotes Kate Franzis to Senior Project Director

Kate Franzis

Connecticut โ€“ October 1st, 2018 โ€“ Touchstone Research announced today that Kate Franzis has been promoted to Senior Project Director. โ€œKate is a seasoned professional who has 100% focus on clients with a tireless commitment to helping them better understand and connect with their customers through on-point research.โ€, said Aaron Burch, President of Touchstone Research, Inc. โ€œAs our company continues the rapid growth we have experienced for the past several years, Kate will play a vital role at Touchstone in our pursuit of Innovation & Excellence in service of our clients.โ€

In her new role, Franzis will work closely with Touchstoneโ€™s clients to execute their research panel activities, service programs, and ad-hoc quantitative studies.  In addition, Franzis will work closely with the Quantitative Research Manager in helping to mentor and develop Touchstoneโ€™s growing research team.

โ€œKate is a tremendous asset to the quantitative research team.  We are excited to see her continued growth and look forward to her contributions in her new roleโ€ states Burch.

Touchstone Research, Inc.

Touchstone Research, Inc. has over 25 years of experience providing next-gen quantitative and qualitative research services to the worldโ€™s largest brands, marketers, and agencies.

We are known for our creative approaches to study designs, insightful in-depth analyses, leading-edge technical solutions and outstanding customer service and product delivery. Our belief is that marketing research must be as fast-moving, dynamic and ever changing as is todayโ€™s consumer-centric tech-world. From the latest disruptive technologies to the most current industry trends, we help our clients stay ahead of their competition by keeping our finger on the pulse of whatโ€™s happening and bringing this to bear in the research process.