Connecticut – October 8th, 2018 – Touchstone Research announced today that Samantha Sproul and Kyle Morrison have been promoted to Research Manager. “I am extremely excited about Samantha’s and Kyle’s promotions”, said President Aaron Burch. “As our company continues the rapid growth we have experienced for the past several years. Their laser-like focus on client service and support as well as innovation and leading-edge technology solutions, have been instrumental in our continued success. Each has demonstrated a commitment to improving systems and processes and advancing methodologies that will allow us to continue meet the evolving needs of clients. They have each built strong, capable teams and in their new senior management roles their leadership and vision will help ensure these research divisions achieve our goals of Innovation & Excellence in service of our clients.”
In her new role, Sproul will oversee Touchstone’s Online & Mobile Qualitative Research division. “Samantha is a great leader, extremely hard worker, and dedicated account manager” states Touchstone Research president, Aaron Burch. “In her new role as Qualitative Research Manager, Sam will work closely with TSR’s qual and community panel research clients in executing a wide range of project types, mentor our qual team, and continue our push into the next generation of qualitative research methodologies & services”
In his new role, Morrison will oversee Touchstone’s Quantitative Research Division. “Kyle is a quant research guru and amazing team leader. In his new role as Quantitative Research Manager, Kyle will continue to work extremely close with TSR’s quant and research panel clients, train & mentor our quant team, and help pioneer TSR’s innovative quant research initiatives.” states Burch.
“As our qual and quant business continues to rapidly expand, Samantha and Kyle are the perfect managers for helping us to continue to provide innovative insights and exceptional service to our clients and at the same time taking our research teams to the next level.”
Touchstone Research, Inc.
Touchstone Research, Inc. has over 25 years of experience providing next-gen quantitative and qualitative research services to the world’s largest brands, marketers, and agencies.
We are known for our creative approaches to study designs, insightful in-depth analyses, leading-edge technical solutions and outstanding customer service and product delivery. Our belief is that marketing research must be as fast-moving, dynamic and ever changing as is today’s consumer-centric tech-world. From the latest disruptive technologies to the most current industry trends, we help our clients stay ahead of their competition by keeping our finger on the pulse of what’s happening and bringing this to bear in the research process.