Augmented Reality is the integration of digital information with the user’s environment in real time. Unlike virtual reality, which creates a totally artificial environment, AR uses the existing environment and overlays new information on top of it. Google Glass is a well-known example of Augmented Reality smart glasses – aside from these, there are currently 42 AR smart glasses on…
Virtual Reality may seem like a modern phenomenon, however, the origins of VR can date back to as early as the 19th century, nearly 180 years ago. The Stereoscope in 1838 was technically the first device to essentially pioneer 3D by having the viewer look through a lens with two of the same image and then letting the brain blend…
Virtual Reality is a technology that immerses its users in a computer-generated 3D environment. Today, there are many other devices and technologies available that offer similar user experiences. Augmented Reality, for one, uses a wearable device to provide contextual information based on the user’s space at that moment. Mixed Reality overlays digital items to objects in the real world, allowing…
Augmented Reality, and Virtual Reality were conceptualized in the early 1900s with “Precursor” technology. Precursor was an early technology that blurred the lines between the physical world and the virtual world. This later stemmed to Augmented Reality, technology that adds virtual elements to one’s real world environment, and Virtual Reality, which is technology that immerses users into a false reality. The first…
Virtual Reality is a completely artificial 3D environment that fully immerses the user. VR has made strides not only in the entertainment industry, but in education, health care, real estate, eCommerce, tourism, military, law enforcement, and advertising as well. There are many advantages to using Virtual Reality in the business realm. It personalizes customer engagement, saves money, time and resources,…
Currently, there are a handful of VR devices on the market and only a few AR devices. Before taking the leap and purchasing one of these headsets, one has to consider the reason for purchase. Virtual Reality devices take the user into a new artificial environment where their new reality is completely simulated. At this point, the HTC Vive, Samsung…
Virtual Reality and Augmented Reality, though still fairly new to the market, both have a bright future ahead of them. While VR and AR do seem like one in the same, there are many differences between the two. Virtual Reality fully immerses the user into a 360 degree, 3D realm, taking them into a completely new reality. Currently, many of…
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